https://www.enginecreative.co.uk/blog/artificial-intelligence-in-the-creative-industry

The article from Engine Creative discusses how artificial intelligence is affecting the creative industry, based on a survey of over 100 creative professionals. It explains that AI is becoming more widely used and is mainly seen as a tool to support and improve creative work rather than replace it.

The results show that many creatives feel cautiously optimistic. While there are concerns about job security and ethical issues, most believe AI can make workflows more efficient and will play an important role in the future of the industry. Overall, the article suggests that AI should be seen as a collaborative tool, with human creativity still remaining essential.